Logistics management plays a major role in determining overall success of companies

Logistics management plays a major role in determining overall success of companies Supply chain management Logistics management is an integrating function which coordinates and optimizes all logistics activities, as well as integrates logistics activities with other functions, including marketing, sales, manufacturing, finance, and information technology.(Jonsson, 2008, p 4) Logistics Management or Supply Chain Solutions, both play a major role in determining the overall success of a company. Major consequences are found in supply chain if there is even small variance in inventory; to overcome such consequences an effective logistics is necessary for any organisation. Logistics management involves high level of competences and expert knowledge. Managing from raw material to final stage at right place on right time is handled by logistics management. To leverage opportunity in emerging markets, companies are focusing on consolidating and aligning their supply chain management infrastructure, processes and procedures to reduce costs and improve efficiency. A Supply chain consists of the series of activities and organisations that materials move through on their journey from initial suppliers to final customers. Every product has its own unique supply chain and these can be both long and complicated. (Waters; 2003; p.7) There is a series of steps involved from the origin of services or product and its consumption. The steps involved in this are known as supply chains. The report will provide operations of McDonalds in UK and will emphasis on its supply chain management. Company Background and Introduction: McDonalds Corporation is the worlds leading food service organization. The corporation started out as a small drive-through in 1948 by two brothers, Dick and Mac McDonald. In addition, McDonalds opens a new restaurant every three hours. Big Mac is the biggest attraction and backbone of the corporation. Moreover, McDonalds maintains its competitive advantage by constantly creating new items to add onto its menu. This shows us that McDonalds practices an analyzer type of strategy, introducing new items and defending its existing ones. McDonalds opened its first UK restaurant October 1974. In December 2004, there were over 1330 McDonalds restaurants operating in the UK. Around 60% of these are owned and operated by the company. The remainders are operated by franchisees. Each McDonalds restaurant is structured as an independent business, with restaurant management responsible for accounting, operations, inventory control, community relations, training and human resources. Read more: http://www.thetimes100.co.uk/case-studyrecruiting-selecting-training-for-success28-194-1.php#ixzz15v72oKUJ Supply chain management strategy: The complete SCP model http://www.tompkinsinc.com/publications/competitive_edge/articles/11-08-supply_chain_partnerships.asp Supply chain management encompasses the planning and management of all activities involved in sourcing and procurement, conversion and all logistics management activities. Companies adopt supply chain management to ensure that supply chain is operating efficiently and providing high level of customer satisfaction with low cost. SCM integrates the demand and supply management within and across companies. (Jonsson; 2008; p .5) The quick-service-restaurant (QSR) giant has built an entire process over the years for managing a sophisticated delivery system, starting on the live-animal production side and running all along the supply chain until products reach their final destination as McDonalds customers favourite. Nature and Operation of Organisation: McDonalds Corporation is the world largest chain of fast food restaurant, serving more that 58millions customer every day. A McDonalds restaurant is operated by either franchisee or the corporate itself. The corporation revenue generates from rent, royalties and fees paid by franchisees and also from sales in company operated McDonalds. The menu is consists hamburgers , cheeseburgers , chicken and fish products , French fries , breakfast menu , soft drinks ,shakes and desserts. (McDonalds Website n.d.) Logistics Service Providers: Many organisations do not perform many of their own logistics activities. They arrange logistics service providers to take advantage of efficient and experienced specialists to look after the transport, while the organisation can concentrate on its core operations. An organisation mainly forms a partnership with other company to look after warehousing, purchase of material, material handling and many of the other functions of logistics. When one company uses other companies to run its logistics are known as third party or 3PL or contract logistics. For McDonalds Key stone distribution works as a 3PL. (Waters; 2003; p.90) Keystone Distribution UK is a subsidiary of Keystone Foods LLC, which provides food manufacturing and distribution services to quite a large amount of customers in America, Asia, and Europe. Keystone distribution was formed in 1977 in partnership with McDonalds for its UK baker of hamburger bun and since then company is progressing along with McDonalds. Keystone distributor has been efficiently supplying everything to its existing client need to run the business successfully. Keystones manages a large part of McDonalds UK supply chain and replenishing its 1200 UK stores from mops and ketchup to the essential ambient , fresh , frozen foods that makes up the McDonalds menu. (Logistic Business IT Website; 09.Nov.2009) Structure of Supply Chain: Structuring the supply chain requires an understanding of the demand patterns, service level requirements, distance considerations, cost elements and other related factors. (Rock ford Consulting Website N.D.) Moving of material inward is upstream and outward is downward. The upward activities are divided into tiers of suppliers. A supplier that sends materials directly to the operations is first tier supplier; one that send materials to a first tier supplier is a second tier supplier; one that sends material to a second tier supplier is a third tier supplier and so on to the original source. Customers are also divided into tier. One that gets product directly from the operations is first tier customer and so on to final customers. (Waters; 2003; p.8) http://www.gmtonline.com.my/solutions/B2B/pic/rosett1.jpg http://www.gmtonline.com.my/solutions/B2B/rosettanet_b2b_supply_chain.asp McDonalds deals with different suppliers for its different products and ultimately which aims to provide customers great taste and on affordable price. McDonalds has been working in partnership with household brand such as with Coca cola, Tropicana and Buxton who act as second tier supplier because they supply its products to keystone distribution who works for McDonalds as first tier supplier. Also there are number of other suppliers such as Sun Valley and Moy Park who supply McDonalds with Chicken product all these works as second tier supplier for McDonalds. Also Ecsa, the makers of the beef patties who are key for success of supply chain also supplies its product to McDonalds first tier supplier (Keystone Distributors). All the different supplier deals with Keystone Distributor, who then sends material directly to McDonalds to run the business smoothly by providing on affordable prices, delivering products on time and helps in outward movement of orders and receiving payments fro m customers. Overall, keystone is a important player in structure of supply chain for making upward and downward activity successful. (Make up your own mind Website; March 2009) Managing the supply chain: As the McDonalds UK distributor, its the responsibility of keystone to provide the perfect service and product every time they need and also to coordinate the requirement of hundreds of McDonalds around UK. They work along the supply chain ensuring the quality and reliability is kept while passing delivery to restaurant. In order to achieve this Keystone uses the latest technology and software to work closely with McDonalds marketing and business plan. Keystones ensures managing peak and troughs as they come along for keeping smooth supply chain and ensures there are no out of stocks. On an average Keystone carries five days inventory in their store and delivers three to four times per week inventory in each restaurant. To meet that delivery they have 300 vehicles, tractors and trailers which help them to run these logistic operations within UK and including the Isle of Man and channels Island by delivering around one million cases each week. Their biggest challenge is ensure those v ehicles arrive at the restaurants on time and containing everything being ordered and meeting 100 percent quality of product including frozen, chilled or dry. (Business Review Europe website 10th.July.2010) Inventory Control at McDonalds: McDonalds introduced in 2004 a central stock management function known as Restaurant supply Planning Department. The team build these factors into the new planning and forecasting system called Manugistics which forecast likely demand of finished menu items such as Big Macs. McDonalds deals in three types of stock like every business has: Raw Material: These ingredients go into producing finished product. They are buns, beef patties, paper cups and packaging in case of McDonalds. They are delivered three and five times a week. There are three sections of raw material Frozen, chilled, ambient which arrive together in one lorry so that each product can be stored at their suitable temperature. Work-in-progress: The process of being made into finished product is referring to as Work-in-progress. A Big Mac consists of a bun, two beef patties, lettuce, cheese, pickles, onions, sauce and a small amount of seasoning. The restaurant waits until the order is placed so that Big Macs stays hot and fresh when served. Finished Stock: The product ready for immediate sale to customer are known as finished products. At lunch time and busy evening hours restaurant will have range of Big Macs and chickens ready for sale to customers. First-in-first-out method is used to handle all stock whether raw material, work-in-progress, or finished product, in order to minimise waste and also it helps in providing fresh food at all time to each and every customer. Inventory Management: The process of making sure there is enough stock at all times to meet customer demand whilst minimising expensive waste is known as stock management. High cost is involved in holding too much stock so McDonalds uses lean stock control method to save money. Inventory ordering manager work with the new stock control system, Manugistics, to ensure sufficient raw stock is available. This helps restaurant to produce the meals required according to the forecasted demand. Forecast is done on the basis of restaurant historic product-mix data from last year, store-specific and national causal factors such as national promotions and school holidays, information from store managers about factors that might affect demand .e.g. road closure or local events and new promotions. Restaurant manager need to ensure that the data they enter into the system is as accurate possible. Every day restaurant manager record opening and closing stock of key food items. Other items are recorded weekly and monthly basis. The store computers system identifies any stock count deviations from last stock count so it gives opportunity to manager to investigate missing product. For example, the manager may have missed off a box of regular meat while counting them earlier on the shift. Ordering Process: The ordering process involves holding a small buffer stock. This is extra amount of inventory held to meet any unexpected higher demand. Inventory manager uses a web based communication software called Weblog to view and amend store order proposals. Each time of ordering weblog creates a proposed order to analyse and amend if necessary. Weblog helps managers to view what quantity have been ordered, how much is the current stock level and how much stock is due to be delivered at a particular time. The system automatically generates a delivery note that gives the exact quantities and descriptions of the delivery. The manager has to click confirm on weblog when they finishes selecting amount of inventory they needed to use. Serving Customer: Competition and increasing consumer preference for variety and healthier food makes McDonalds to expand the range of menu. Customers entering into McDonalds are divided into those who know about menu and those who are new and coming to restaurant first time and are not familiar with menu. Apart from selling food items by itself McDonalds also sell Extra Value meals which consist of a burger, fries and a drink. When customers reaches the front counter and place their order, the till person applies two selling technique. The selling up technique where order is changed by asking customer by suggesting larger portion and also by adding extra item such as drink and another one is suggestive selling technique where any item extra is being asked to sell each and every customer. For example if customers comes and buys two three adults meal and one two children meal and they are being asked if they wanted to buy two apple pies for  £1.50. The till person punches the order on to their till. There are some standard food items which are meant to be held in production bin, the counter person pick the food what is being ordered in a specific sequence which involves cold drinks first, and then hot drinks second, then fries and at last burgers. If a particular food item is not available in the production bin, then the counter person calls the order to the production person who then calls the food order to the grill area. Certain food products in slack period are cooked to order due to their less demand and to avoid waste. When the order in not ready the till person ask the first customer to pay and wait aside if its take away order and if its eat in they ask customer to take a sit and order will be brought to your table, and start dealing with the next person in the line. Every time till person completes the order there is a button served which is to be punched in order to let computer know that the order is finished. As if it not done the computer will not allow taking eleventh order. So every time order is done its necessary to serve it off. Performance Improvement: Keystone manages the supply chain to ensure that there is always sufficient stock to fulfill demand when orders are received. The companys integrated order and management system prints colour coded descriptive picking labels which aid restaurants in stock rotation. Orders are then collated on to a purpose built trailer designed for the simultaneous delivery of frozen, chilled and ambient product stored at appropriate temperatures. This ensures that the restaurants complete order is supplied in one delivery, whilst maintaining the product in perfect condition. This process works extremely well, but there is always room to improve processes. Keystone is working on an initiative that it hopes will further advance the efficiency of the companys operations. Were reviewing the whole of the delivery schedule as well as the entire delivery system in conjunction with McDonalds to try and find a more cost effective and equally eco-friendly delivery schedule with them, says Assal. Thats a major project for us at the moment and were working on that in detail. That will be rolled out in the coming months and it will produce a major cost benefit to the whole McDonalds supply chain. Its also important for Keystones environmental policy to chime with McDonalds high profile efforts in this area. All packaging within our distribution centres, both cardboard and plastics, is collected and recycled we recycle everything from office stationery down to warehouse packaging. At present, we run all our vehicles on diesel that contains five percent bio-diesel. But were working on a project to use 100 percent bio-diesel in all our vehicles by the end of this year, instead of fossil fuel diesel. We believe that will have a neutral effect on the business; it will neither be a cost benefit or a cost saving. We also have a number of initiatives light sensitive switches, low consumption bulbs in our warehouses. We try to play our part and do what we can to reduce our carbon footprint. Its policies like these that make Keystone a truly progressive company, and one that is moving with the times, just as McDonalds updates its operations for a changing fast service industry. http://www.fin.gov.on.ca/en/budget/ontariobudgets/2004/images/papere2.gif http://www.fin.gov.on.ca/en/budget/ontariobudgets/2004/papere.html http://lh4.ggpht.com/_k0ovfY0NP70/TGAHWC5Pc-I/AAAAAAAABdY/3kLGhdxvHNk/s800/mcdonalds.PNG http://iamjamesward.wordpress.com/2010/08/09/there-is-only-one/ The diagram below shows the forward flow of materials from upstream to downstream, the bidirectional flow of information, and the movement of money from downstream to upstream. http://www.vivaceproject.com/showcase_html/supply%20chain%20simulation/introduction%20to%20supply%20chain_image1.jpg Flows in the supply chain (from Spekman et al [1998]) http://www.vivaceproject.com/showcase_html/supply%20chain%20simulation/introduction%20to%20supply%20chain.htm It is easy to see that these factors are highly variable in nature and this variability needs to be considered during the supply chain analysis process. Moreover, the interplay of these complex considerations could have a significant bearing on the outcome of the supply chain analysis process. http://rockfordconsulting.com/supply-chain-management.htm

Origins Of Agriculture In African Sahara Essay

Several decades ago, Harlan et al. (1976) suggested that Africa, outside of the Nile River Valley, might be the most useful setting for developing a fuller understanding of plant domestication and agricultural origins (Harlan et al. , 5). It seems that in Africa the earliest indigenous plant domestication occurred relatively late (ca. 2000 BC) compared to most other regions of the world (Harlan et al, 7-8). Whether this was due to a method of harvesting that was not artificially selective, such as beating versus cutting with stone or iron sickles, a lack of intentional re-sowing of harvested grains, or reliance in some cases on non-domesticable plants remains unknown, but it seems clear that wild grain collection was part of a variety of adaptive strategies until at least about 2000 BC. Unlike the Near East, most of Africa’s native domestic plants appear to have different temporal and geographic origins. In other words, crop domestication in Africa did not arise in a single region, but developed from diverse vegetative zones (Harlan et al, 12). From the critical and historical perspectives, it is important to understand and analyze the development of agricultural patterns in any historio-geographical region, African Sahara in this particular case, because it is from there that the first evidence emerges of village-based communities, pastoralism and intensive use of wild grains. Over the past 75 years, theories of the origins and spread of agriculture have been numerous and diverse. Explanations have ranged from cultural progress, climate change, diffusion of agriculture from single hearths, to population pressure, status enhancement, feasting, and to simply viewing the variety of agricultural approaches around the globe as increasingly extractive adaptations of foraging behavior. Increasingly, however, it appears that multiple factors led to the development of agriculture and that the processes may have been different in each region of the world. Archaeological evidence from centers of independent domestication provides numerous opportunities to explain the process, but from the critical viewpoint, it gives little insight into what might have been the ultimate stimulus for such a broad shift. Today, the Egyptian Western Desert (also known as the Eastern Sahara or the Libyan Desert) is extremely inhospitable with little or no rainfall, high daily temperatures, relentless sandstorms, and life that can be supported only near the occasional well or oasis (Wendorf and Schild, 1984, 1-5). Increased rainfall around 9000 BC led to the formation of seasonal ponds around Bir Kiseiba and Nabta Playa (Wendorf and Schild, 1984, 2). Although the Eastern Sahara remained unpredictable, peoples migrating west from the Nile Valley or from the desert to the south began to temporarily inhabit its better-watered areas (Close and Wendorf, 64). No structures, storage pits, or wells were recovered from the earliest sites, and pottery was rare (Wendorf and Schild, 1984, 5). Grinding stones were present in the oldest levels, and the plant remains suggest reliance on wild grasses (Wendorf and Schild, 1998, 99). Wild animals such as hare and gazelle comprised the majority of faunal remains, and domesticated cattle were possibly included in the subsistence regime (Wendorf and Schild, 1998, 103). By 8000 to 7000 BC, the area around Nabta was scattered with desert lakes and dotted with the trees of Tamarix, Acacia, and probably Ziziphus, swampy plants (sedges), and wild grasses (Close and Wendorf, 68). Occupation of the Western Desert was still likely seasonal, with abandonment during the summer monsoons. The sites were larger than those of the previous period, and the remains of small and large huts, bell-shaped storage pits, and deep wells suggest intensified habitation (Close and Wendorf, 69). Lithics, bone points, grinding stones, and pottery were present (though pottery was still somewhat rare), and the fauna continued to consist mainly of hare, gazelle, and possibly domesticated cattle (Wendorf and Schild 1998, 107). The evidence for domesticated cattle in these earliest levels is debated. Bones, tentatively identified as such, mainly teeth and foot remains, are morphologically similar to both modern domesticated and wild cattle (Bos primigenius f. taurus and B. rimigenius, respectively), but not to other large bovids in the area. Gautier argues for the presence of domesticated cattle rather than wild cattle because the latter probably could not survive on their own in an arid climate without the aid of humans to guide them to known water sources (qtd in Close and Wendorf 1984, 61-62). Support for domesticated cattle comes also from the lack of bones from medium-sized bovids that typically roam with wild cattle (Wendorf and Schild 1998, 108). Cattle bones are present but not common in the assemblages, which is used to argue for cattle-keeping (for milk and blood) rather than for cattle-eating (Close and Wendorf, 66). Interestingly, Close and Wendorf suggest that it was this expansion into the Sahara that might have pushed cattle-herders towards cattle-keeping and not slaughter, as during the same time in the Nile Valley, cattle apparently were being killed for consumption and not maintained for their products (Close and Wendorf, 68). In addition to hunting, and cattle milk and blood, the collection of wild plants also provided food. The best studied plant remains come from the site of E-75-6 at Nabta Playa, dating to around 6000 BC (Wasylikowa, 128). Wendorf and Schild interpret the sites of Nabta Playa as representing an important transition in prehistory, that of incipient domestication (Wendorf and Schild, 1998, 105). The intensive use of wild grains by pastoralist-hunters suggests a broad-spectrum approach to subsistence, but one that also incorporates semi-sedentism and delayed use of resources. Although the pastoralists at Nabta Playa apparently revisited the same locations on a seasonal basis, they probably were forced to remain mobile due to their reliance on cattle and the need for abundant grass cover. Archeologists and historians suggest that groups migrating from the west introduced domesticated African grains to the upper Middle Niger Delta (MND) is has been supported by material remains through various archeological sites (McIntosh, 56). For instance, ceramics and bone harpoon-type points with affinities to sites in the Mema and Dhar Tichitt suggest that there was some early interaction or occupation at Dia by fisher-forager and agro-pastoralist groups from these more western areas. Evidence from Dhar Tichitt suggests that domesticated millet was introduced prior to 1900 BC, and that millet farming and herding existed well before 600 BC (McIntosh, 71). Ceramics from Mema sites indicate that indigenous fisher-foragers first inhabited the Mema area, but by 1300-800 BC, pastoralist immigration into the region had begun. It has been proposed by Mcintosh that these groups of herders and fishers might have assimilated to some degree in the Mema, and then perhaps fissioned into proto-Bozo and Nono groups upon entering the modern MND sometime between 800 and 400 BC (McIntosh, 79). Movement into the deeper channels of the upper MND was likely one response to increasing desiccation of the ancient floodplain margins and encroachment of the Sahara during the early first millennium BC. The human-plant relationship at MND appears from the earliest times to be based on rice farming and collection of wild plant resources. This trend continues throughout the occupation of the sites, even during periods of seasonal habitation or partial abandonment (Horizons II and III of Dia). Early in the second millennium however, several species (pearl millet, bread wheat, and cotton) occur that suggest the development of new or intensified relationships between Dia and the outside world. The increased presence of pearl millet noted especially on Mara probably signals enhanced trade or exchange with other communities, or perhaps the movement of new peoples into the area. Mcintosh writes of oscillating drying trends during this time that might have allowed cultivation of pearl millet in areas previously too wet, perhaps at Dia or at outlying hamlets (Mcintosh, 83). This important cereal was likely domesticated somewhere between the Sahara and the Sahel of West Africa. The earliest evidence of domesticated pearl millet comes from Tichitt, dating 1900-1500 BC, and from Birimi in northern Ghana, where two grains were directly dated to 1740 BC and 1130-1250 BC (McIntosh, 93). Pearl millet occurs frequently at later sites and is a common and important cereal across much of West Africa. The four bread wheat grains found on both Shoma and Mara, one grain directly radiocarbon dated to AD 779-1157, may also signal trade, or more likely, visitors from abroad. Native to west Asia and introduced into North Africa by way of Egypt, these wheat grains probably made their way to MND via one of the major Saharan trade towns such as Sijilmasa, where to according to medieval Arabic travelers and traders, wheat was cultivated (McIntosh, 99-100). In sum, it increasingly appears that there was an independent domestication of cattle in the eastern Sahara around 8000 BC, well before the introduction of cattle, goat, and sheep from the Near East around 5000 BC. Practicing a broad-spectrum approach to food getting, these early herders spread west and south across the Sahara, eventually entering West Africa around 2000 BC. The earliest domesticated grass (pearl millet) occurs around this time in a broad band across the southern Sahara and Sahel beginning earliest at Dhar Tichitt (Mauritania) and moving rapidly eastward to Lake Chad (northeastern Nigeria) by about 1200 BC (Wendorf and Schild, 1998, 122). These sites are invariably associated with the remains of domesticated cattle, suggesting that Saharan pastoralists introduced domesticated grasses into sub-Saharan Africa and played a pivotal role in the development of other African regions.

Confidential Info About Top 10 Essay Topics Only the Pros Know About

Confidential Info About Top 10 Essay Topics Only the Pros Know About If you're mature and diligent, your term paper is sure to be ideal. When creating your program, you must decide on several essential points. There are 3 unique structures to compose a personal narrative. You'll also need examples to create your points stronger. The Principles of Top 10 Essay Topics That You Can Learn From Starting Today There are just a few things that define whether an essay you're working on is going to be a good one. You have to continue to keep some basic points in mind. The second area of the question also has to be answered. The ideal thing you could do is to get something to speak about and remember to are prepared for any question asked of you. There are lots of different Business-related essay topics a student can select from, and as mentioned earlier, all of them need a great deal of work and patience put into it for it to turn into an essay that may help you get high grades. Obviously, you could always go the other way around, opting to compose the material without an established structure. Secondly, obviously, you require good English! If your bar preparation course doesn't, or in case you're studying by yourself, remember to make time for a practice test. Conclusion is the final and the most significant part of your essay. Unlike analytical essays, you don't have to analyze a topic rather you need to present your perspectives on the topic after a keen observation and analysis. You should attempt to follow evocative writing while completing this kind of essay. Students should stick with the typical personal essay format. If you still doubt whether you may deal with this kind of assignment for a definition essay alone, we're delighted to inform you that there's an exemplary solution! You always intuitively understand once an intriguing essay idea is really the very best idea for you. It's always better if you've already been assigned an essay, but if you're not, and you would like to choose one for your organization essay, TutorVersal is here for your help. As stated previously, a superb essay would adhere to the typical personal essay format. Individual schools sometimes need supplemental essays. Curriculum proposal topics is a means to try. Don't neglect to compose the last part, that's the conclusion of your essay paper. After you have discovered a topic, set a principle that you will utilize to classify and make certain you stick to that principle throughout all of your essay. A systematic strategy is necessary in writing an essay and it's extremely important that the writer comprehends the topic completely and adhere to the fundamental things to do to keep it even more meaningful and up to the mark. Argumentative essays suppose there is a discussion opposed to a single viewpoint, while persuasive ones involve supporting just one position. Where to Find Top 10 Essay Topics Include the program name and number that's regarding the essay. This article will present how you are able to develop an intriguing topic together with top 10 examples. The author names together with the year needs to be mentioned. If there are several authors then the names want to get mentioned the exact first time you're using it as the r eference. There's a selection of essay types, and every one of them are able to assist you in developing your abilities and widening your knowledge. The direction you formulate your argument heavily is based on the essay type. Apart from describing only a single category for each paragraph, it's also recommended that you arrange your categories so they follow an order that starts from the least important to the absolute most important idea. In the majority of cases there's a particular bibliography assigned for your paper, but often it's an overall collection of suggested reading, in place of a precise collection of references.

America s Big, Wild Animals - 949 Words

Once humans migrated to North America and Australia, they killed or ate large animals, potentially wiping out entire species. Desertification, deforestation, erosion, and soil salinization were all human measures to build more cities. Changes in climate and diseases brought by domesticated animals were also linked to the extinction of large animals from Eurasia. The Pleistocene re-wilding of North America has two aspects: restoring past potential and preventing new extinctions with more protected populations. C. Josh Donlan from â€Å"Restoring America’s Big, Wild Animals† argues that although species such as camels, lions, and mammoths that disappeared 13,000 years ago cannot be brought back in the same form, restoring close relatives is a possibility and can potentially economically and culturally benefit ecosystems. Donlan then proceeds to explain the importance of large animals, his strategy, and challenges of reintroducing large creatures. On the other hand, Dustin R. Rubenstein, Daniel I. Rubenstein, Paul W. Sherman, and Thomas A. Gavin from â€Å"Pleistocene Park: Does Re-Wilding North America Represent Sound Conservation for the 21st Century?† assert that humans should focus on preventing the extinction of new animals since bringing back vanished species is improbable. In fact, restoring North America to its pre-human state may be detrimental to current species and ecosystems. C. Josh Donlan suggests that introducing close relatives of extinct species has the potential toShow MoreRelatedWhy Animals Can Not Fight For Animals1225 Words   |  5 Pagespeople feel that animals cannot fight for themselves in terms of life, liberty, and treatment. Though these people may be right, it does not change that animals have been a crucial part of humanization. Medical research and companies use animals in very extreme ways to help the human race; and big game hunters are killing animals in Western Africa to make space for more human civilization. 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